Created for a pop-up event, this limited-edition beer was conceived as a collaborative project celebrating movement, experimentation and change. I contributed to the creative concept, designed the label and developed the custom illustrations, creating a visual identity that reflects the temporary, ever-evolving nature of the product.

Through expressive illustration, bold typography and an editorial approach, the packaging becomes more than a label: it becomes part of the experience, turning a one-off release into a memorable brand story.

Category:

Label Design | Illustration

Client:

La Terrazza Pizzeria + The Blues Pub

Location:

Montebelluna | Italy

Selected Works
DARIO MERLO
Art Director
Selected Works
Art Director
Selected Works
Art Director
Chef's Notes

FAQ.

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Why Food & Beverage:

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Clients & Collaborations:

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Included in a branding project:

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Between meals:

Why Food & Beverage:

Clients & Collaborations:

My approach:

Included in a branding project:

Between meals: